Product ·
MIMO Workspace™ Product Film
A 60-second film on MIMO Workspace™, showing how MIMO governs every AI that touches a brand. It covers MIMO Intelligence, MIMO Canvas and Brand Radar.
News
Company news, partnerships, events and product updates from MassLogic Labs and MIMO, the brand intelligence platform for the enterprise.
Thought Leadership ·
What Your Brand Knows: A Three-Part Series for MASB
Peter Fasano wrote "What Your Brand Knows" for the Marketing Accountability Standards Board. Part 1 asks brand leaders to write down what the brand may and may not claim. Part 2 asks systems owners to define the terms their AI agents pass to finance. Part 3 asks the board: could we switch AI vendors next year without losing what our brand knows?
Partnership ·
MassLogic Labs Joins MASB; Peter Fasano Named MASB Advisor
The Marketing Accountability Standards Board welcomed MassLogic Labs as a member, and Peter Fasano now serves as a MASB Advisor. MassLogic Labs has worked with MASB on the agentic roadmap for the Universal Marketing Dictionary and presented its progress at the February and August 2026 MASB summits.
Event ·
Peter Fasano Presents at the MASB Summer Summit 2026
MassLogic Labs Founder & CEO Peter Fasano presented "Brand Experience Lessons from the Universal Marketing Dictionary AI Trials" at the MASB Summer Summit 2026, hosted by Rutgers Business School in New Brunswick, NJ. The case study examined what happens to certified marketing standards when AI becomes the interface: marketers have moved from visiting a definition, to reading a search snippet, to asking a model, to not asking at all while an agent fetches on their behalf.
Accelerator ·
MassLogic Labs Presents at Element 46 Demo Day
MassLogic Labs presented MIMO at the Element 46 Tech Accelerator Demo Day on June 11, 2026, in White Plains, NY, to the Westchester County business and investment community. Element 46 is Westchester County's official tech accelerator, powered by QUAY Acceleration. MassLogic Labs pitched as part of the Spring 2026 cohort.
Recognition ·
MassLogic Labs Named to The Americas' Best 100 Latino Early-Stage Startups
MassLogic Labs was named to The Americas' Best 100 Latino Early-Stage Startups by Latino Tech Week 2026. The list is the first unified map of Latino and LatAm-led early-stage companies, curated by VC firms across the U.S. and Latin America. Founder and CEO Peter Fasano was recognized at the ceremony in New York on June 3, 2026.
Social ·
Peter Fasano on the context gap. #MartechDay 2026
At #MartechNEXT Boston, Peter Fasano asked Scott Brinker (@chiefmartec): as agent stacks multiply — who's managing them? His answer: "The single biggest opportunity in MarTech… context as a service." That's the gap MIMO Workspace™ was built to close.
Press Release ·
MassLogic Labs Selected for Element 46 Tech Accelerator Spring 2026 Cohort
MassLogic Labs has been selected as one of eight Westchester County startups for the Element 46 Tech Accelerator powered by QUAY Acceleration. The spring 2026 cohort was chosen through competitive entry, with Demo Day scheduled for June 11, 2026.
Partnership ·
MIMO Workspace™ UMD Agent Closed Beta
The MIMO Workspace™ Universal Marketing Dictionary Agent, built with MASB, launched in closed beta in spring 2026 and ran two sprints. The UMD Agent grounds AI marketing decisions in MASB-certified definitions from the Universal Marketing Dictionary.
Accelerator ·
MassLogic Labs Selected for Element 46 Spring 2026 Cohort
MassLogic Labs has been selected for the Element 46 Tech Accelerator Spring 2026 cohort. Element 46 is Westchester County's official tech accelerator, powered by QUAY Acceleration. The program supports high-potential startups with mentor access, investor exposure, and a Demo Day stage in front of the Westchester County business and investment community.
Partnership ·
MASB Universal Marketing Dictionary Beta
The MASB Universal Marketing Dictionary beta opened for applications in March 2026. The UMD is the standards layer of MIMO Intelligence™, grounding AI marketing decisions in certified, board-ready definitions.
Event ·
MassLogic Labs at SXSW 2026
MassLogic Labs participated in SXSW 2026, presenting MIMO Workspace™ to investors, analysts, enterprise marketing leaders, and AI infrastructure founders.
Event ·
Peter Fasano Presents at the MASB Winter Summit 2026
MassLogic Labs Founder & CEO Peter Fasano presented 'From Marketing Dictionary to Digital Twin: The UMD Agentic Roadmap' at the MASB Winter Summit 2026. He introduced MIMO Workspace™ and the UMD Agent to the MASB community.
Partnership ·
MassLogic Labs and MASB Launch MIMO Workspace™ Design Partnership
MassLogic Labs and the Marketing Accountability Standards Board (MASB) announce the launch of the MIMO Workspace™ design partnership, grounding AI marketing decisions in MASB-certified standards from the Universal Marketing Dictionary.